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・ Lawrence Krader
・ Lawrence Kramer
・ Lawrence Kramer (musicologist)
・ Lawrence Kudlow
・ Lawrence Kushner
・ Lawrence Kutner
・ Lawrence Kutner (House)
・ Lawrence Kutner (psychologist)
・ Lawrence L. Knoebel Covered Bridge
・ Lawrence L. Koontz, Jr.
・ Lawrence L. Lamade
・ Lawrence L. Langer
・ Lawrence L. Larmore
・ Lawrence L. Naaden
・ Lawrence L. Piersol
Lawrence L. Shenfield
・ Lawrence La Fountain-Stokes
・ Lawrence Lake
・ Lawrence Lamb
・ Lawrence Lambe
・ Lawrence Lamm
・ Lawrence Lande
・ Lawrence Landweber
・ Lawrence Lane
・ Lawrence Langner
・ Lawrence Langowski
・ Lawrence Lariar
・ Lawrence Lasker
・ Lawrence Lau
・ Lawrence Lawrason


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Lawrence L. Shenfield : ウィキペディア英語版
Lawrence L. Shenfield

Lawrence Lewis "Larry" Shenfield (October 5, 1891 – October 9, 1974) was an advertising executive who was instrumental in promoting the development of radio broadcasting during its golden age of the 1920s and 1930s. Larry lined up sponsors to help further the popularity of such stars as Orson Welles and Dinah Shore. After his retirement, Larry developed a second career as a prominent philatelist internationally recognized in the field of postal history.〔New York Times 10 Oct 1974 "Lawrence L. Shenfield, 83; Philatelists and Ad Executive"〕 His careful studies of the postage stamps and postal history of the Confederate States are relied upon by stamp collectors and experts in philately to the present day.
== Background and business career ==

Mr. Shenfield was born in Brooklyn, New York.〔(【引用サイトリンク】 publisher = Brooklyn Genealogy Information Page )〕 He received his undergraduate degree in architecture in 1914 from Columbia University in New York City and served in the U.S. Army during World War I, having undergone artillery training in Plattsburgh, New York.〔(【引用サイトリンク】 publisher = New River Notes )〕 After the war, Shenfield worked in New York as an architect for Eggers & Higgins and designed a number of buildings in Brooklyn and Manhattan.
Subsequently, Shenfield left architecture for the rapidly growing field of radio and television advertising. He worked for the advertising firm Pedlar & Ryan, where he handled advertising and public relations for radio broadcasts by Orson Welles. Later, Shenfield became a principal in the advertising firm Doherty, Clifford, Steers & Shenfield. In 1939, Shenfield became acquainted with Dinah Shore and was instrumental in launching her career by promoting the nationwide CBS radio program, ''Ben Bernie's Orchestra'' as well as the NBC Radio program The Chamber Music Society of Lower Basin Street. In 1965, Shenfield retired after Doherty, Clifford, Steers & Shenfield merged with Maurice H. Needham Co., forming the predecessor of the Omnicom Group, one of the world's largest advertising holding companies.〔(【引用サイトリンク】 publisher = FundingUniverse.com )〕 In 1968, Shenfield returned briefly from retirement to provide support for Doherty, Clifford, Steers & Shenfield's and Merck & Co.'s lawsuit against the Federal Trade Commission concerning truth and fairness in advertising.

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
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